FROM THE CO-CREATOR OF FUNNEL GORGEOUS® + FG FUNNELS® - OFFER DEEP DIVE: AMPLIFY WHAT WORKS, FIX WHAT DOESN'T
TLDR for busy CEOs:
Give me 60 minutes, I'll tell you why people aren't buying your offer... and exactly what to change so they do.
PEOPLE DECIDE HOW THEY FEEL ABOUT YOUR OFFER
BEFORE THEY READ A WORD OF IT
Hello, I’m Cathy Olson.
I've spent 26 years figuring out why people want one offer and scroll straight past another one that's honestly just as good.
Usually it comes down to how the thing is packaged. What it's called, what it costs, what shows up in the graphic, what order the page goes in. Your buyer decides how they feel in about three seconds, way before they get to your bullet points.
I co-founded Funnel Gorgeous® and FG Funnels®, and I do this all day long on our own offers. Now I'm helping others do it for theirs.
Whether You’re...
Breathing life back into an offer that used to sell like crazy.
Or launching something new that has to land right, the first time.
Either way, the goal is the same: for someone to hit your page and immediately say "oh. I want that."
How I can help you leverage positioning for serious business impact:
Blend strategy, marketing, and visuals
Develop powerful and strategic positioning guidelines
Craft a concrete plan to amplify what works and step-by-step to fix what doesn't
Provide a clear roadmap for positioning decisions that boost your bottom line
Deliver actionable insights a fellow busy founder can actually use
Are We a Good Fit?
I work with creators and business owners who have a real offer, a real audience, and a nagging feeling it should be selling better than it is.
If you're open to hearing that the problem might be how you're presenting it, let's talk.
Is your offer impacting your business?There will be signs:
Attracting the wrong customers
Difficulty standing out in a crowded market
Misalignment with current market trends
Your trusted offer isn't performing like it used to
You're launching a new offer (and it needs to crush it out of the gate)
Whether you're:
Giving your ol' trusty offer a refresh
-OR-
Launching your new shiny offer
You've got about three seconds to make someone think "THIS is the thing I've been looking for."
In this 2026 world where first impressions happen in milliseconds, a knockout offer can almost INSTANTLY change your business from overlooked to irresistible.
Your Offer Is Probably Great. Nobody Can Tell Yet.
Everybody's talking about offers right now. Build a better offer, stack more bonuses, fix your guarantee. Cool. All useful.
While all of those matter, I specialize in revealing how the often-overlooked element - your offer positioning - is secretly impacting your bottom line.
Remember, we're not making it prettier. We're making it wanted.
Whether you have a brand new online offer or an existing digital product, a strategic offer analysis can uncover hidden opportunities and fix costly mistakes. The best part? We can achieve this without changing your offer's core content or offer structure.
MY PROCESS
Unlike traditional designers who lack marketing know-how, or strategists who can't speak visually...
I bring you the best of both worlds.
My approach has consistently beaten benchmark conversion metrics for our own offers at Funnel Gorgeous, and I'll bring that same expertise to your offer strategy.
I know what beats a benchmark, because I've had to beat it with my own money on the line.
I also run two companies. I'm not going to waste your hour.
Inside this session, you'll experience the same process I use with industry leaders (and with our own multi-million dollar offers inside Funnel Gorgeous):
1
60-90 Minute Power Session (Zoom)
We go straight at your offer. What it is, who it's for, what it costs, and where people are hesitating.
Valued at $500
2
Action Plan PDF (1-3 days)
Everything we talked about, written down and put in order, so you know what to do first.
Valued at $500
3
Video Walkthrough Presentation
Over my shoulder, showing you the actual changes I'd make. Hand it to your designer or your VA and they can just run it.
Valued at $500
4
7 Days of Implementation Support
When you're ready to build, you've got me on Voxer for the questions that come up.
Valued at $350
Your Investment: $1997 $797
Limited spots available each month, because everything after our call gets made by me, not a template.
WHAT YOU’LL GET
By the end of our collaboration, you'll have:
A straight answer on why your offer isn't converting like it should
Your strategic changes in priority order, with the biggest mover first
Language for your offer that doesn't sound like everybody else's
Examples of every change, so nothing gets lost in translation
A plan your team can run, without checking in with you every five minutes
Somebody in your corner who has actually sold this stuff, not just taught it
Ready to Find Out Why People Aren't Buying?
xo, Cathy
P.S. For the "I Don't Have Time for This" CEO...
Trust me, I get it. Running multiple seven-figure businesses means I guard my time fiercely too.
Which is exactly why this is one call and 3 deliverables instead of a 12 week container.
You show up for 90 minutes, I do the thinking, you get a plan.
And look, if your offer positioning IS the thing holding you back, you'd rather find that out now, than three days after your launch.
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